I've concepted, scripted, and supervised story content for live events, theme parks, resort activations, and onair stunts. Take a whirlwind tour by clicking around.
Dora and I broke the internet (in the most aDORAble way!) Leveraging iconic show conventions, turns of phrase, and the rebooted property's emphasis on humor, I wrote lines for Dora and Boots to comically explain potential play calls to kids (and their grownups) during the Big Game. The well-known dialogue in a new sports context combined to hilarious effect, while the stunt raised and reinvigorated Dora's national profile and persona ahead of her launch. ¡Súper bien!
Museum Exhibits! For locations like the Children's Museum of Indianapolis and the Children's Museum of Manhattan, I concepted attractions, advised on high-appeal characters and settings to include, and crafted all supporting messaging.
Theme Parks! From Mall of America in Minnesota to American Dream in New Jersey, from Parque de Atraciones in Madrid to Land of Legends in Turkey, I concepted rides and attractions, wrote scripts for shows and flash mobs, and crafted in-property park communication.
Live Shows! I drove the story and revised live show scripts for property accuracy and business objectives, such as in PAW Patrol Live!: The Great Pirate Adventure and Nick Jr. Live!: Move to the Music. I revised all scripts and drafted supporting online and print communication, supervising content for Blue's Clues & You!, Dora, Bubble Guppies, and multiproperty stage events.
I wrote all scripts accompanying Nick Jr. floats in the Macy's Thanksgiving Day Parade, beginning with Blue's Clues in 1999 and continuing to the Blue's Clues & You! movie event "Blue's Big City Adventure" in 2022. Throughout, I managed and scripted content for Dora, Shimmer and Shine, Sunny Day, Blaze, and PAW Patrol.